The valuable aspects of external resources for SEO should be: external links, brand value, and keyword ranking. For example, link external links to websites through new media articles, or attract external links. Or the new media will operate the brand, which may also help the website.
1. New media still promotes SEO
2. New media may be a new way to do SEO
3. The most basic thing is to do external links for reprinting
4. Use new media to do search rankings
5. Not only SEO
6. How to use the new media platform to optimize the website?
At this stage, if you talk to some new marketers about SEO, they may not understand it. Although SEO has a long history, when you talk to them about new media, almost everyone will have unique insights. Here is for everyone. Introduce how to use the new media platform for website optimization. Shopping mall website construction is to make the website friendly to search engines.
In view of the search engine's search characteristics of web pages, the basic elements of website construction are adapted to the search engine's search principles, so as to include as many web pages as possible, and rank high in the search engine's natural search results, and finally achieve the purpose of website promotion. E-commerce website construction is a broad term that covers the production and maintenance of websites used in many different skills and disciplines.
Different fields of web design, web graphic design, interface design, creation, including standardized code and proprietary software, user experience design and search engine optimization. Many people in Easyya.com are often divided into several working groups, responsible for the design of different aspects of the website.
(1) Use social media to make brand search volume and external links
The social media software we often use is nothing more than Weibo, WeChat, QQ, etc. Many people say that Weibo is a short URL. How does it affect search engine optimization?
Tips: Use Tencent Weibo short URLs to redirect sites with low Baidu weight. If you check the inclusion of Tencent short links, you will find that Baidu will regularly include short URLs and give them a high ranking. The title of the website content is the title of the destination URL. Shopping mall website construction is to make the website friendly to search engines. It is aimed at the search engine's retrieval characteristics of web pages, so that the basic elements of website construction are suitable for the search engine's search principles, so as to include as many web pages as possible, and rank high in the search engine natural search results, and finally achieve the purpose of website promotion. .
(2) Use Douban, Zhihu, and Wukong Q&A to make long-tail word traffic
Let me briefly talk about the link situation of these three platforms: Douban is nofollow, Zhihu is a jump, and Wukong Q&A is a text link, which is basically not a hyperlink that everyone likes. But you can still use:
① Goku Q&A, to do text links, you need to know that text links will be crawled.
② Douban, know the website that handles URLs here, you can use its high weight to generate long-tail keywords in batches, intercept the stream, and go to your own website. If you can play, it is basically a fully automatic operation.
7. So, how do you develop content marketing strategies for the above platforms?
(1) New media and Weibo: high-quality original website content, and for the landing page linked in the content page, set more relevant content to minimize the bounce rate.
(2) Wukong Q&A: The official recommendation is more than 500 words. If you are doing pure text external links, you do not need to consider the quality of the content. If you want to do brand word search volume, then you need to have a certain logical structure of content.
(3) Douban and Zhihu: Try to keep the content of the website as short as possible, within 300 words, as long as it is included and the title contains the keywords you want to promote.
How to use the new media platform for website optimization? I believe you have read this article and have a complete understanding of how to use new media platforms for website optimization. If you feel good about the article, you can collect it.
Rate This Article
Thanks for reading: How to use new media for SEO promotion?6 Steps How does new media optimize the website?, Sorry, my English is bad:)